E-commerce · Shoreditch
E-commerce in Shoreditch
You've built a product worth selling. Your store needs to move it. We design e-commerce sites that handle UK tax, shipping and payments without friction—then prove what's working through data your board understands.
E-commerce for Shoreditch businesses
Hubb Group is a digital agency and software company. Our studio is in Dubai and we work with UK clients remotely, on UK hours, with a named lead on every project. Contracts and invoices are issued by our UAE company, in pounds.
We measure order volume, revenue per visitor, payment decline rate, cart abandonment point, refund rate and inventory velocity. You see which traffic sources convert, which product combinations sell together, and where checkout friction lives. Monthly audits catch leaks. Your store's performance becomes visible, actionable and comparable to your forecasts.
Every project is a fixed quote with a clear timeline and clear milestones. You own the work and the accounts outright when we're done — no lock-in, and nothing you can't take with you.
Sectors we work with in Shoreditch
- Subscription and DTC brands
- Design and production studios selling goods
- Venture-backed retail tech startups
- Independent hospitality and F&B retailers
- Creative agencies with product lines
- Marketplace and platform operators
Checkout design that closes sales
Your visitors arrive interested. They leave without buying. Most fail at checkout—payment options that don't fit, tax calculations that confuse, shipping choices that bloat. We strip those friction points out. Every field, every option, every step has a reason. The result: fewer abandoned carts, faster transaction times, real revenue impact you can measure from week one.
We integrate UK payment methods, Royal Mail and courier shipping, BNPL options and VAT-inclusive pricing into the flow itself. Not bolted on afterwards. Not requiring workarounds. Built into how your store calculates, displays and processes each order. Your customers see clarity. Your operations see clean data.
Product merchandising that moves stock
A good homepage convinces. A sharp product page persuades. But merchandising—the logic of discovery, category hierarchy, recommendation placement—that's what actually sells. We design store layouts that guide buyers toward what they came for, surface items they didn't know they needed, and make decisions effortless. That's not guesswork. It's informed by how your actual customers browse and buy.
You'll see which categories convert, which product combinations sell together, where visitors hesitate. That data feeds back into how we arrange inventory displays, refresh seasonal stock, and highlight margin-strong items. The store becomes a tool for selling, not just a catalogue.
Built to measure what moves
You've worked with specialists. You know the difference between vanity metrics and numbers that matter to your CFO. We set up conversion tracking, revenue attribution and returns analysis before launch, with consent management that survives scrutiny. You get a dashboard that shows cost per transaction, average order value by source, refund rates and inventory movement. Real visibility.
Monthly audits spot leaks—where carts drop, which payment methods fail, which shipping options customers avoid. We surface that. You act on it. Over three months, you'll see order velocity improve, payment decline rates fall, and return complexity reduce. Those are the figures your stakeholders want to see.
Built for how Shoreditch works
You run a startup, studio or design agency. You have strong ideas about craft and user experience. You also have other things to focus on. You need the parts you can't do inside—the payment orchestration, the tax compliance, the logistics integration—handled by people who understand why those matter, not just that they're required.
We work in cycles you can control. Scope is clear upfront. We deliver a store that's fast, compliant and built to convert. You own it outright. You integrate it with your analytics, your CRM, your ops team. No retainer lock-in. No mysterious ongoing fees. Just solid technical work that reduces friction and increases sales from day one.
E-commerce in Shoreditch — common questions
Does this include design, or do you just build?
We design and build. If you have an in-house designer or strong visual direction, we'll work with that. We also offer standalone design if you prefer to hand over finished designs for build. Either way, your store launches coded clean and optimised for conversion.
How do you handle VAT and UK tax on checkout?
VAT rates, thresholds and reporting change. We build tax logic that's correct at launch and stays maintainable as rules shift. Pricing displays VAT-inclusive or exclusive as you choose. Your accountant gets clean export data for filing. Returns and refunds calculate correctly from the start.
Can Shoreditch agencies integrate this with existing tools?
Yes. Your store connects to inventory systems, email platforms, analytics, accounting software and CRM tools you already use. We map integrations upfront so your ops don't break when the store goes live. If something sits outside the platform, we tell you plainly rather than promise a workaround that won't hold.
What payment methods do you support?
Stripe, PayPal, Square, Klarna, Clearpay and other major BNPL providers. We integrate bank transfer for B2B. Royal Mail and courier APIs handle shipping weight calculation and label generation. Payment reconciliation feeds into your accounts automatically.
How do you prove this is working?
We show revenue per visitor, conversion rate by traffic source, average order value, cart abandonment rate, refund percentage and inventory turnover. You get a live dashboard. No guessing. We audit monthly to spot payment failures, shipping delays or merchandising issues before they cost revenue.
What if we need to change something after launch?
You own the store outright. Changes to copy, product descriptions, pricing or categories are your job or your internal team's. Technical changes—payment integrations, API updates, compliance fixes—we handle as part of support. No surprise retainer. We quote the work.
Everything we deliver includes
Checkout UK shoppers expect
Cards, Apple Pay, PayPal and buy-now-pay-later, configured and tested.
Fixed prices
A clear quote and timeline up front — no open-ended retainers, no surprises.
Speed where it pays
Product and collection pages tuned for Core Web Vitals, because slow pages lose orders.
Couriers and returns
Live rates, tracking and a returns flow that does not generate support email.
A named lead
One person who knows the store, on UK hours, not a ticket queue.
Yours to own
Store, theme, payment and courier accounts all in your name.
More on e-commerce
Jargon check: CRM (Customer Relationship Management) Core Web Vitals
e-commerce in nearby areas
Need e-commerce in Shoreditch?
Tell us what you need and we'll come back with a fixed quote and a timeline — usually the same day.